PERSONAL COACHING. REIMAGINED.

YOUR GOALS.YOUR COACH.YOUR PACE.

Training, nutrition, and the motivation to keep going. An AI coach that gets to know you — one day at a time.

Free to start · iPhone & Android beta
LESS GUESSWORK. MORE YOU.↓
AI COACHING01 — 04
MEET YOUR CHALLENGERHERCULES↗A little push. A whole new level.
Hercules AI coach
Hercules

Your next chapter starts with one rep.

4 COACHING STYLESNO ADS. NO DATA SOLD.YOUR COACH. WITH YOU.

Explore the library

Choose a topic to explore.

Content in English

01 /FIND YOUR KIND OF ENERGY

GOOD CHEMISTRY.
GREAT CONSISTENCY.

A little encouragement? A serious push? Choose the AI personality that makes you want to show up.

Four styles. Two faces each. Always in your corner.

A FEEL FOR THE CONVERSATIONAthena’s approach

AI personalities, not human trainers. Sample messages illustrate each coaching style.

02 /ONE CONNECTED EXPERIENCE

YOUR WHOLE DAY.
IN YOUR CORNER.

Your workouts don’t exist in a vacuum. Neither should your coach. Connect your training, meals, and progress in one place.

INTERACTIVE PRODUCT PREVIEW↙

Illustrative interface and sample data. Explore the real app in the beta.

03 /START WHERE YOU ARE

SMALL STEPS.
YOUR NEXT CHAPTER.

Start your journey
01
AthenaHerculesIris+5

Find your person(ality).

Choose the coaching style that speaks to you. Patient, challenging, playful, or science-minded.

02
Get strongerBuild a habitYour goal

Join the app beta.

Choose iPhone or Android and send your beta request. Yoram will help you install the app and get started.

03
MT✓WT✓FS↗S

Make your next move.

Sign in inside the app, choose your coach and set your goals. Then track a workout, log a meal or start a conversation.

PERSONAL SHOULD STAY PERSONAL.

YOUR PROGRESS. YOUR DATA.

No advertising. No selling your data. See how your information is stored and how to request its deletion. Relevant history is shared with AI providers to answer your questions.

How your data is handled

04 /A FEW THINGS TO KNOW

GOOD QUESTIONS.

A clear picture before your first rep.

How do I get the app?

Fitness Instructor AI is currently in beta on iPhone and Android. Choose your phone in the beta request and send the prepared email to Yoram. He’ll help you join TestFlight or Google Play testing.

Are these real people or AI coaches?

They’re AI coach personalities. Each style has a woman’s and a man’s face, with the same core features. They can help you plan, log, and understand your training. They are not human trainers or medical professionals.

What does “free to start” mean?

The AI coach is free up to a usage limit. Any limits and future upgrade pricing are shown in the app. There are no ads, and your data is never sold.

How does the coach personalise its answers?

In the mobile app, the coach reads the relevant parts of your logged workouts, meals, notes, and measurements before answering. The more useful context you log, the more context it has to work with. AI can make mistakes; review suggestions before using them.

How accurate are meal photo estimates?

A photo or description gives an estimate of calories, protein, carbohydrates, and fat, ingredient by ingredient. You can adjust ingredients and quantities. These are estimates, not precise nutritional measurements.

Already using the app?

Open the app and keep using your existing account. This website helps you discover the coaches and request beta access. Your training, meals and conversations are managed in the app.

YOUR NEXT CHAPTER IS CALLING.

LET’S MAKE
YOUR NEXT MOVE.

Meet your coach. Make your plan. Start with you.

Free to start · iPhone & Android beta

LET’S GET YOU MOVING.

MEET YOUR COACH.

Choose your coach and phone. Prepare a beta request, then continue in the mobile app.

Your account and coaching start in the app. This request shares your preferences with Yoram; it does not create an account.

Which phone do you use?

Nothing is sent automatically. Your request is addressed to [email protected]. The app is for ages 16 and over.